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Reinvention Nation™ Newsletter

 
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Current Reinvention Thoughts

  • Reinvent Your Voice Mail!

    Thursday, 02 October 2014
    My friend Mike is in sales for an international company. He makes phone calls to prospective clients every day to sell a magazine that helps his clients make more money. When they are not in, he leaves a great message that gets prospects to call him back…. frequently.

    His message was once the basic:  “Hi, this is Mike. I am not in right now. Please wait for the beep and leave a short message. I will return your call shortly.”

    Yeah, that is pretty lame...  And it sounds about the same as everybody else on the planet, too.

    Last year, Mike decided to use a more proactive voice mail message than the traditional one that so many of his peers utilize. It helped him to... Continue Reading